Your Blogger is an Introvert: What Happens Now?
The phone is ringing. What do I do? I don’t recognize the
number, but I know the city and that probably means it’s a client. Conventional
wisdom would tell you to pick it up, but my brain offers a different solution –
avoidance.
I’m a writer, and I am socially awkward. And the phone
terrifies me in the same way a vacuum terrifies a corgi.

The very personality traits that make me an introvert are
also what make me an excellent blogger. I listen well, I observe details, and I
can organize my time effectively. I love to research new topics and share what
I’ve learned with others.
On the other hand, many small business owners or marketing
companies fall on the complete opposite end of the personality spectrum. You
may be outgoing, love personal interaction, and prefer the phone over email or
texting.
The Care and Feeding of Your Introvert Blogger
If you’re satisfied with the work and content being produced
by your blogger, how can you move forward with the very different styles of
communication? Here are some tips to get you started.
- Meet in person. If you're in the same city as your blogger, consider face-to-face meetings. Reading visual cues during communication can help.
- Allow scheduled calls. Rather than picking up the phone, email your blogger and ask to set up a time to talk.
- Read emails carefully before responding. Everything moves so fast in the business world, but missing important details can start a snowball effect.
- Give clear instructions and expectations. Your blogger wants to do the best job for you, so be sure you're specific about what you want.
- Provide prompt feedback. If you don't like something, don't wait to say anything. If a problem isn't discovered for weeks or months, it could be impossible to fix retroactively.
Red Flags
Of course, while introversion and social awkwardness are
legitimate behavioral traits, they shouldn’t be used as an excuse for poor
behavior. While preferring email over phone calls isn’t a red flag in and of
itself, there are some things to watch out for such as:
- Unable to pay attention to details.
- Unsatisfactory work after multiple communications attempts.
- Regularly missing deadlines or continually asking for extensions.
You don’t have to start over if you find your communication
style and that of your blogger aren’t an exact match. With these tips, you can
establish a solid working relationship based on mutual trust, understanding,
and feedback.
Do you need blogging
for your small business? Contact Laura M. LaVoie today.
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